spatch: (Default)
[personal profile] spatch
I really would've liked to have been a fly on the wall during the Oral-B Brush Ups focus groups.

"So, what do they do?"
"You stick 'em on your finger and brush your teeth with them."
"Why would you want to do that?"
"In case you're suddenly really really really really really worried that you really really really really need to brush your teeth."
"Uh huh."
"And there's no toothbrush or toothpaste around."
"Uh huh."
"And you're waiting to cross the street."
"Uh hu-- wait, what"
"So, would you use this product if you were waiting to cross the street and you suddenly had this fanatical compulsion to brush your teeth?"
"Er, probably not."
"Would you use this product if you didn't want to carry a toothbrush and toothpaste around with you and spit in public sinks, which is icky gross?"
"Probably not, though I agree with you on the public sink thing."
"Would you use this product if we made a commercial for it featuring Beautiful People dancing around like morons with these things on their finger?"
"Maybe."
"SHIP 'EM!!"

(no subject)

Date: 2004-07-14 03:18 pm (UTC)
glowkitty: Princess Leia holding a blaster, with George Michael's "Faith" sunglasses superimposed on her face (comfortable?)
From: [personal profile] glowkitty
i impulsively bought some of those. usually i get an urge to wipe my front teeth with the inside of my t-shirt neckline, because it really grosses me out to feel any plaque or anything there. so i thought i'd try them out. i opened up the package and mint sprinkles went up my nose. ouch. they feel like brushing with a crusty washrag, but presumably taste much better. i think i'll keep using my t-shirt and have a breath mint instead.

(no subject)

Date: 2004-07-14 03:29 pm (UTC)
glowkitty: Princess Leia holding a blaster, with George Michael's "Faith" sunglasses superimposed on her face (MONKEY HATE CLEAN)
From: [personal profile] glowkitty
yeah, i'm not going back for more, that's for sure.

and for what it's worth, they did not make me dance around and chant. i was disappointed in Oral-B's false advertising.

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